In the competitive world of luxury retail, our aim is not just for us to stand out for our exquisite pieces of jewellery and timepieces, but also for our unwavering commitment to sustainability. 

At Michael Jones Jeweller, we believe being a great business goes beyond offering exquisite jewellery. 

ELEVATED FREQUENCIES: ZENITH ADDS TWO NEW MODELS TO THE CHRONOMASTER SPORT LINE WITH THE FIRST GREEN CERAMIC BEZEL AND INTEGRATED RUBBER STRAP.

Our business makes no overall negative impact on the planet from dangerous emissions.

A CONTEMPORARY TAKE ON THE ‘DIRTY DOZEN’ The new Broadsword Recon Limited Edition is a series of 200 timepieces based on the original best-selling 40mm Broadsword from Bremont’s Armed Forces Collection. It is built on the foundations of Bremont’s longstanding partnership with the Ministry of Defence and is designed as a contemporary take on the three handed ‘Dirty Dozen’ field...

The Road to Spirate™ is paved with milestones: technological bricks set down by OMEGA over a quarter of a century. Each innovation is a credit to OMEGA’s pioneering spirit and an essential building block in the brand’s latest achievement.

Marking the 60th anniversary of the James Bond franchise,
two new OMEGA watches have been crafted.
Each one pays homage to the spy through innovation and impressive
materials – with a touch of film magic infused within the design.

Coming early 2023

OMEGA: The creators of the first watch worn on the moon have anticipated the next giant leap with a stylish new Speedmaster designed to measure every moment on planet Earth - and Mars. Made in partnership with the European Space Agency (ESA), OMEGA’s Speedmaster X-33 Marstimer is everything the name suggests. 

With climate change at the forefront of our minds, increasing sustainability within our company is incredibly important to us. Michael Jones Jeweller is now a carbon neutral company. 

Designed to celebrate life on and under the water, the Waterman Apex is a highperformance mechanical dive watch forming part of Bremont’s iconic Supermarine range. Limited to just 250 pieces, the Waterman Apex is not just built to be entirely fit for purpose, but sales of the watch will also be supporting oceanic research for the pioneering non-profit organisation Bimini Shark Lab.

Best Fine Jewellery Retail MD (England): Stuart O'Grady: Michael Jones Jeweller, Northampton and Banbury

We were delighted to welcome Ricardo Vasconcelos into our Gold Street showroom this morning.  Ricardo is the new red ball cricket captain for Northamptonshire, taking over from Adam Rossington earlier this year. As the club's youngest captain since 1911, it is an exciting challenge he'll take on as the club enters the hectic summer season. Sponsoring local teams and sportspeople is something...